Our Mission

Our mission is to empower product teams with the tools and support they need to create engaging in-app experiences that increase user retention and drive business growth.

By doing so, we strive to help businesses build stronger relationships with their customers and achieve long-term success.

Take your in-app user engagement to the next level

Understand the core problems that are leading to drop-offs in your app
Get a personalized strategy to solve these problems and increase retention.
Get a 14-day free trial of CustomerGlu’s dashboard where you can build and experiment with gamification elements.

Meet our founders

Prateek Gupta
Co-Founder & CEO

Earlier founded Node0 labs and have experience with game design & embedded systems being part of Creation Labs. Engineering in CompSci from VIT University, Vellore, India

Sumant Subrahmanya
Co-Founder & Product Lead

Expert in customer retention via Reforge program. Experience in Gamification design and product.

Raman Shrivastava
Co-Founder & AI Lead

Earlier founded Fitsome, Inc. funded by Tim Draper, DFJ. Awarded 40 under 40 Data scientists(2019) by AnalyticsindiaMag, Facebook Private Al Scholar.

Our Culture


We value creativity and encourage our team to think outside the box, experiment with new ideas, and take calculated risks to drive progress.


We prioritize our customers' needs and satisfaction above all else, seeking to understand their pain points and providing tailored solutions that exceed their expectations.

Continuous learning

We prioritize ongoing learning and development, empowering our team to stay ahead of industry trends, enhance their skills, and deliver innovative solutions that meet our customers' evolving needs.